We delve into a world where artificial intelligence assists you and your team, both in the short and long term. 

Typically, we start with a brief overview of the fundamentals of artificial intelligence, after which we explore the possibilities within generative AI for communication and marketing across various mediums: text, images, audio, and video. 

Additionally, we examine creative and inspiring cases that demonstrate how campaigns and communication efforts are already being created and enhanced today with AI. 

Finally, we will also discuss potential pitfalls and the importance of responsible AI. 

We also offer hands-on sessions with ChatGPT, including a practical guide on how to make the most of ChatGPT in the work of communication and marketing. 

Examples of topics in the lecture: 

• What is AI from a helicopter perspective? 
• Why are we talking about AI right now? 
• How does AI work? 
• Deep dive into generative AI 
• AI for text 
• AI for images 
• AI for sound and music 
• AI for video 
• Pitfalls with AI 
• Responsible AI